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Notes on building SaaS that ships.

Practical takes on MVP scope, architecture, billing, and launching without the agency theater.

12

FIELD NOTES

FEATURED · MVP

Jul 18, 2026

The 10-item launch checklist

From auth edge cases to backup restores — what we refuse to skip.

The 10-item launch checklist

From auth edge cases to backup restores — what we refuse to

Agency vs. product studio

A blunt checklist for founders who’ve been burned once.

Why we demo every week

Surprise launches are romantic. They’re also how timelines explode.

Multi-tenant from day one — or wait until it hurts?

When early tenancy pays off, when it doesn’t, and the middle path

How we scope an MVP in one week (without killing the vision)

A simple framework for cutting features, keeping the core loop, and still

Ready when you are

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